01
AI newsroom integration
Built specialized units using generative AI, prompt engineering and automated video production to support newsroom workflows.
Digital media leader · OTT strategist
Riajul Alam Rabby
Digital strategy for news, video & audiences.
I lead digital media and OTT at BanglaVision, working across streaming, audience development and newsroom operations.
BASED IN BANGLADESHWORKING ACROSS BORDERS
Riajul Alam RabbyDigital media leader · OTT strategist
RECOGNITIONINMA 30 Under 30 · 2025
54M+Audience network
4B+Franchise views
+55%YoY revenue growth
40%Newsroom efficiency gain
PROFILE
Digital media leadership.
General Manager of Digital Media & OTT at BanglaVision. My work spans audience growth, streaming platforms, newsroom transformation and international media collaborations.
AREAS OF FOCUS
Strategic Pillars & Executive Impact
02
OTT & VOD architecture
Led the launch of BanglaVision’s flagship OTT platform, spanning multi-device delivery, monetization and audience acquisition.
03
Monetization, SEO & audience growth
Restructured programmatic yield, SEO and multi-channel publishing, alongside growth to a 54M+ social audience network.
PROJECTS & COLLABORATIONS
Selected work
01 / Streaming & product↗
01
BVPLAY
BVPLAYBVPLAY
Leading the launch of BanglaVision’s flagship OTT platform, from multi-device delivery to monetization and audience acquisition.
02 / Global collaboration↗
02
Desh Periye
Desh PeriyeDesh Periye
A Deutsche Welle collaboration documenting migration and human rights, connecting local storytelling with international audiences.
03 / Audience & editorial↗
03
World Bulletin
World BulletinWorld Bulletin
A digital-first international news franchise built to bring global stories to a growing audience.
04 / International media production↗
04
CCTV+ (China Media Group)
CCTV+ (China Media Group)CCTV+ (China Media Group)
Executive Producer overseeing end-to-end localization and South Asian adaptation of 500+ Chinese-source multimedia reports across technology, health and innovation.
VIDEO
Interviews & storytelling
YouTubeExplainers & digital storytelling
▶Explainers & digital storytelling ↗
YouTubeStories that connect
▶Stories that connect ↗
YouTubeHosted conversations
▶Hosted conversations ↗
YouTubeExplainer work
▶Explainer work ↗
LinkedInMy interview on a global platform
My interview on a global platform ↗
FacebookExplainer work · Facebook
Explainer work · Facebook ↗
FacebookExplainer · Facebook
Explainer · Facebook ↗
FacebookHosted interviews · BanglaVision
Hosted interviews · BanglaVision ↗
EXPERIENCE
Professional Experience
A track record of progressive digital leadership across national media networks.
General Manager, Digital Media & OTT
BanglaVision (Shamol Bangla Media Ltd.)
- Direct total digital operations, P&L, technology strategy, and editorial governance for a major national television network.
- Achieved 55% YoY digital revenue growth in Q4 2024 through programmatic optimization and content expansion.
- Architected BVPLAY (OTT platform) and scaled social reach to 54M+ across multi-platform networks.
Head of Digital
Daily Protidiner Bangladesh
- Architected and executed digital convergence initiatives transitioning traditional newsroom infrastructure to real-time digital publishing operations.
Manager & Lead, Digital Media
Channel 24 (Times Media Ltd.)
- Delivered 45% digital revenue expansion in Q4 2021; scaled Facebook properties to 8M+ followers and YouTube to 4M+ subscribers.
- Led product launches for Channel 24 News and Desh24 digital publishing units.
Senior Executive, Digital & Social Media
RTV (Bengal Media Corporation Ltd.)
- Managed multi-platform content distribution and audience engagement strategies.
- Supported the launch of RtvPlus.tv video-on-demand platform; recipient of Best Employee Award twice.
PRESS & RECOGNITION
In the news
INMA · RecognitionINMA recognises the next generation of news media
↗CGTN · ProfileGiving voice to the Global South
↗Prothom Alo · FeatureThirty Under Thirty award recipients from Bangladesh
↗CONTACT
Get in touch.
For media partnerships, speaking
and project enquiries.